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Friday, March 23, 2012

Official: Louis Chevrolet honored with giant chrome bust in Swiss home town

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Louis Chevrolet bust in La Chaux-de-Fonds, Switzerland

Sure, we think of Chevrolet as an American automaker. One of the most American, at that. But its eponymous founder wasn't born in these United States. He was born in Switzerland. La Chaux-de-Fonds, to be exact, and so to celebrate the brand's 100th centenary, it has commissioned a local artist to erect a statue of Louis Chevrolet in his hometown's Parc de l'Ouest.

The giant polished steel bust was created by budding artist Christian Gonzenbach, whose design was selected by an international jury from among four finalists. Measuring five meters (16.4 feet) tall, the oversize bust was commissioned by General Motors and will remain in the park as a permanent tribute to the man whose name has become an international fixture in the automotive industry and a veritable household name. Press release after the jump.

Continue reading Louis Chevrolet honored with giant chrome bust in Swiss home town

Louis Chevrolet honored with giant chrome bust in Swiss home town originally appeared on Autoblog on Fri, 23 Mar 2012 08:28:00 EST. Please see our terms for use of feeds.

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